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A FRESH APPROACH TO PRODUCE
Our fabulous Rustic Diced Potatoes - Grower Own Label finalist 2011!
We are proud to announce that our Rustic Diced Prepared Potato Product has been short-listed in the 'Fresh Produce - Prepared Fruit and Vegetables' Category in the Grocer Own Label Food and Drink Awards 2011.
The Grocer Own Label Food and Drink Awards is run by The Grocer Magazine and celebrates the achievements of products in the 'own label category' based on their taste, content, packaging, shelf standout, impact, labelling and value for money.
Sarah Brereton, Innovations Manager who created the product for Asda said, "We are all very excited to hear this fantastic news and are eager to hear the results! The team are very proud to have one of our products recognised for an industry award; we've worked hard to provide tasty new products that meet our consumer's needs. Fingers crossed now for the results!"
The awards ceremony will take place on Wednesday 11th May at Wyndham Grand, London Chelsea Harbour.
For full details of this award and further information about The Grocer Own Label Awards visit: http://www.thegrocerownlabel.co.uk